Runner-Up: European Travel Innovator of the Year
Headquarters: Dublin, Ireland
Leadership: Santina Dohery, CEO & Dónal Troddyn, CTO
We detect hidden problems that prevent online conversions & break analytics & advertising tracking. We create a unified understanding of the business-critical user journeys being measured online. Unravel then simulates those journeys across 1400+ browser & device combinations to pinpoint problems with conversions, analytics & advertising. Companies can identify/fix errors fast, reduce tag testing time by up to 97% & maximize ROAS.