Jo Hickson Head of Innovation

Jo Hickson

Head of Innovation
TUI UK & Ireland
Jo heads strategic innovation for TUI UK & I holiday, having joined the business in May 2016 from Home Retail Group where she also led innovation for the leading multichannel retailer, for 5 years. Her 24 year career includes roles in New Product Development and Marketing for brands including Telefonica, Camelot and Chrysalis. Jo actually started her career on the graduate scheme for Thomson Holidays as well as having 3 summer seasons as a Thomson holiday representative. She’s delighted to return to focus on innovating the holiday experience for customers now and in the future, as the group looks to further digitize the business.